Eva Wiese

President & CEO Mercedes-Benz Canada

Eva Wiese is President and CEO of Mercedes-Benz Canada, leading a team dedicated to the national sales, marketing, and service of Mercedes-Benz and Mercedes-AMG passenger vehicles and Mercedes-Benz Vans. Eva joined Mercedes-Benz Canada as its first woman President and CEO in February 2021.

Prior to joining Mercedes-Benz Canada, Eva most recently led Own Retail Passenger Cars and Vans in Wuerttemberg, consisting of 17 locations around Stuttgart, Germany. Additionally, Wiese worked to establish the Customer Experience Management department, accounting for Marketing, Customer Contact Centers and Customer Journey across German Own Retail.

Born and raised near Frankfurt in Darmstadt, Germany and a car enthusiast from childhood, Eva Wiese (46) started her career at Mercedes-Benz in 2001 as a management trainee. After gaining experience in various departments and at different locations across Germany, the United States and Asia, she worked as Executive Assistant to the Head of Mercedes Car Group. Following different functions at Communications and Global Service & Parts, Eva was responsible for Strategic Product Management at Mercedes-Benz Passenger Cars. In 2016, she joined Mercedes-AMG as Head of Marketing and Product Management.

Eva is focused on applying her experience in retail, brand, marketing and customer services to help further solidify Mercedes-Benz Canada’s position as Canada’s top selling luxury manufacturer, which the company has achieved for seven consecutive years. Eva also looks forward to using all four of her languages – German, English, Italian and French – during her time in Canada.